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2026 Guangdong 315 Forum Songdian Releases New Products and APP, Building a New Ecology of Imaging Services
2026-03-19From March 14 to 15, 2026, the 2026 Guangdong 3-15 Consumption Rights Protection and Counterfeiting Forum with the theme of "Enhancing Consumer Quality, Escorting Satisfactory Consumption" was grandly held in Guangzhou. The forum was organized by the Organizing Committee of Guangdong 3-15 Consumption Rights Protection and Counterfeiting Forum, and undertaken by Guangdong Genuine Products Protection Committee and Guangdong Southern Product Quality Research Institute. More than 6,000 people from functional departments, industry associations, enterprises and consumer representatives gathered together to carry out in-depth exchanges around quality improvement, responsibility, upholding the quality of the original heart, escorting the consumer environment. The forum especially set up "domestic digital imaging industry sub-forum", focusing on industry concerns, and attracted attention from all walks of life.

As the only representative enterprise of digital imaging industry, SONGDIAN has outstanding performance in this forum. With solid technical accumulation, excellent product quality and perfect user service, SONGDIAN has passed through layers of auditing and strict examination among 5586 declared enterprises, and has been shortlisted for "Guangdong 3-15 assured consumer brand" together with 32 famous brands, such as Unilever, Jie Rou, Sophia, etc., and has been honored with several honors, such as "Top 30 of 3-15 quality enterprise list" and "3-15 counterfeiting co-construction unit", etc., becoming the only one in this field in the province. 15 assured consumer brands", and won the "3-15 quality enterprise directory of the top 30" and "3-15 counterfeiting co-construction unit" and other honors, becoming the only digital image brand in the province in this field to win this award, fully demonstrating the enterprise's quality construction and consumption of consumer products, and fully demonstrating the company's commitment to quality construction and consumer protection. It has fully demonstrated the leading role of the enterprise in quality construction and consumer protection.

Guangdong 3-15 Quality Enterprise Directory Top 30

During the forum, Songdian brand booth ushered in the inspection of market supervision department leaders at all levels. In the brand exhibition area, the leaders highly recognized Songdian's achievements in independent research and development and product quality, and pointed out that: "Science and technology lead the life, Songdian insisted on starting from the core components to promote the technological autonomy and manufacturing upgrading, and set a benchmark for the high-quality development of the national product image. "

In the afternoon of March 14th, Songdian successfully hosted the "Domestic Digital Imaging Industry Sub-Forum and Songdian New Products and APP Launch". With the theme of "National products have the ability, extraordinary vision", Wang Chunyan, Director of Development Research Center of State Market Supervision and Administration of Markets, fully affirmed Songdian's long-term efforts in quality management and technological innovation, and emphasized that "this honor comes from Songdian's continuous adherence to the quality of the products and upgrade! ". Shenzhen Soda Digital Technology Co., Ltd, Songdian camera brand founder Zhao Kun Dian said: "Songdian has always been technology as the core, user-oriented, committed to creating trustworthy domestic imaging products, help the recovery of the national imaging industry, and promote the domestic camera to compete with international brands."

At the conference, Songdian focused on launching four new products that cover the needs of full-scene imaging:
- Large bottom flagship micro-single DC226 Pro: equipped with self-developed large bottom sensor and high-speed image processor, supporting 8K video and AI scene recognition;
- High-magnification optical zoom card machine DC417X: Equipped with the first domestic 7x optical external telescopic zoom lens, combined with AI anti-shake, to realize clear telephoto;
- Quasi-professional grade microsingle VE228: features a 1-inch CMOS outsole, 4K/60 fps video support, and a high-brightness AMLED screen;
- PT01 Portable Photo Printer: Supports wireless direct connection, perfecting the "shooting-editing-output" image ecosystem.
At the same time, Songdian officially released the one-stop imaging service APP, which integrates intelligent shooting, editing and sharing functions, marking the brand's comprehensive upgrade from a "hardware manufacturer" to a "one-stop imaging solution provider".

In the technical seminar and brand cultivation session, Songdian focused on sharing the continuous breakthroughs in key technology areas such as image algorithm, independent research and development of optical system, and emphasized on the synergy and innovation with domestic high-quality supply chain. The "Excellent Supply Chain Partner Award Ceremony" was also held on the scene to recognize the industry chain partners who have made outstanding contributions in technology synergy, quality assurance and service support, showing SongDian's determination and action to promote the construction of domestic imaging brands and the sustainable development of the industry with technology as the root and ecology as the wing.
In order to promote the standardized development of the industry, Songdian released the "2026 Initiative for the Standardized Development of China's Imaging Industry", which puts forward systematic recommendations on industry issues such as "false pixel marking" and "misrepresentation of parameters", aiming to promote the establishment of a transparent and unified standard system for imaging products, and to create a healthy and orderly market environment. It aims to promote the establishment of a transparent and unified standard system for imaging products and create a healthy and orderly market environment.

The multiple awards and heavy release in Guangdong 3-15 Forum is not only the authoritative recognition of Songdian brand strength and corporate responsibility, but also highlights the domestic imaging brands in the standardization and high-end development of the road of determination. In the future, SongDian will continue to adhere to the technology-driven, user-centered, hand in hand with industry partners, and jointly promote the "China Smart" image to a broader world stage.













